Does your law firm marketing in Atlanta allow you to be found by your potential clients?
76 percent of adults in the United States look for lawyers online.
According to a recent study, people use a 4 stage process while searching for a lawyer.
First, they get information about the legal issue concerning them, look for a lawyer, validate the lawyer’s credentials and finally, select a lawyer.
As you may have guessed, they use online resources during each of the 4 stages.
So, how will your clients find you?
As a lawyer, it is very important that your website should be clearly visible on Google, Yahoo, and Bing.
You need law firm SEO to rank high for technical keywords in Atlanta as well as for keywords that your clients normally use that relate to the legal issues handled by you.
Can your clients find you online easily enough?
Also, have you provided enough legal information on your website that showcases your abilities and competence as a lawyer?
If you have covered the two questions well enough, then you have covered the first two stages of the process used by your potential clients to search for you.
That’s why it is so important that you should be at these forums and provide quality information to those looking for initial and basic information, before going into the details of the case.
Will you be the one who gives them this initial information?
It’s imperative for you to be present in all local online directories.
You should ensure that your contact information and areas of specialization are clearly visible on them.
It helps tremendously to have positive reviews from former clients that validate your skill and expertise as a lawyer.
That’s why it is so important that you should have an excellent presence on various social media platforms such as Facebook, LinkedIn, YouTube, Twitter and so on.
Potential clients will browse through your posts, your social media network, any testimonials, and comments of other people directed at you.
That’s why it is so important that you should have a blog on your website where you talk about how you helped people with their legal cases.
Your blog should be constantly updated.
That makes it so important that your website should distinguish itself from the crowd, and offer your clients the information they seek.
Your website should have clear and compelling calls-to-action and lead your clients on their way to the next step.
Remember, this is where your clients will validate you, and if they like what they see, they will book an appointment with you.
We help you build your online presence and showcase your expertise, trustworthiness, experience and skill as a lawyer to all potential clients who are looking for legal help online.
We understand digital marketing, and know it better than most people.
We truly ‘get’ how digital marketing works, and are capable of handling the several intricate details to make your online marketing campaign a resounding success.
Remember, your clients will judge you from your online presence.
Are you looking for law firm marketing to help you boost your online presence?
YEAH! Local offers online marketing services Nationally and in the metro Atlanta area.
To find out more, get in touch by calling 404-539-6068.